North by North West
An online exhibition for two painters — designed as a gallery you walk through, not a page of images you scroll past.
- Client
- North by North West
- Sector
- Art & culture
- Role
- UI/UX & front-end build
- Size
- One page · two rooms · 38 works
- Stack
- HTML · CSS · JS · GSAP

Two painters. One show.
Rebecca Wallace and Pip Seymour needed an online exhibition of their work — something that felt like visiting a gallery, not browsing a folder of images.
The focus was simple: let every painting fill the screen, and make moving from one to the next feel natural.
Two rooms.
Instead of one long page of pictures, the site became an exhibition with a room for each artist.
Visitors don’t scroll a list. They choose a room, step in, and walk through the work.
Minimal, editorial — and out of the way.
- Entrance Choose a room
- Room I — Rebecca Wallace 20 works
- Room II — Pip Seymour 18 works
- Info Artists & gallery
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#DDD6C9
Each room has its own wall colour, sampled here from the live site. Everything else steps back: white space, quiet type, and the paintings.





A gallery that moves like one.
Hand-built in HTML, CSS and JavaScript, with GSAP for motion — light enough to load 38 high-resolution works smoothly.
- 01A fullscreen view for every work.
- 02Move between works by swipe, keyboard or buttons.
- 03Scroll-driven animation with GSAP and ScrollTrigger.
- 04A work counter and lazy loading for 38 high-resolution images.
- 05Fully responsive, from desktop to phone.